An enterprise that produces paper must understand,That to look for clients only in their region is meaningless. In parallel with the release of paper for the needs of the local market, it is desirable to look for a buyer on the side - the analysis of neighboring regions and the search for partners should be used both in them and in the near abroad.
But first of all, it is necessary to identify those types of paper that are most in demand.
First of all, identify the types of paper that areDo not require the presence of specific equipment. To do this, you need to focus on demand. Carry out a marketing study that should identify the main types of paper that are used in your region.
After you conducted the study and establishedProduction, proceed to the formation of the list of potential customers. These can be editions of newspapers, magazines, companies that provide printing services, as well as print shops. Start with your region.
In parallel, formulate requests forCooperation, use the Internet to search for businesses of your target group in nearby regions. In order to get a customer, you can use such techniques as increasing discounts and discounts for large quantities of goods or for a long-term contract.
Collaborate with the editorial offices of industrial journalsAnd magazines for entrepreneurs. You can work with him on a mutual settlement in the form of paying a part of the cost of products by advertising your company in their magazine. Remember that the more you advertise your business, the more potential customers you can find.
Look for and find regional representatives,Working for a percentage of a successful transaction. Under this scheme, you can go to almost any market, most importantly - to request a lower price than competitors.