Air conditioners are quite seasonal products, with a medium-sized city market it tends to be satisfied in the short term.
That's why most companies selling air-conditioners from the opening work for several cities simultaneously.
In order to sell air conditioners, there are several methods that allow you to win more customers and reduce costs.
By their very nature the most widespreadair conditioners are in the south, because the summer there the longest. But what about the other regions? Only one way out - remote sales. It will save money for the lease of premises for an exhibition hall that can successfully reflect the reduced price on the device.
Open the online shop of distance selling. Promote your site in search engines by using optimization techniques involved in link exchanges, as often as possible, order promotion - do everything to make your site popular. But remember, in this case, that working in ways you touch mainly the private sector.
To work with entities hiremanagers and regional distributors, to conclude contracts with shops for the supply of air-conditioners. Always lead an active search among the companies that may be interested in your products. By virtue of distance selling, payment by bank transfer is the most simple system. Only after you receive payment, submit the goods to the specified address.
Work with the official suppliers. Preferably, the products come to you directly from the manufacturer. If so, enlist its support in the form of a certificate that you are the official representative. Make this information readily available and use it for advertising purposes.
Use advertising not only to buy but alsoafter. Consider the design of posters, which you can place on the stands in the cities. Remember that your goal is - not one particular region, but several. Accordingly, with this pass under the subcontract work and allocate resources only after market research.