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How to open an office in another city

How to open an office in another city

Opening of offices in other city - is an important step to increase the company's credibility.

With the right approach, the creation of an office of your company in the new region will allow you to reach new markets, expand communication, improve reputation and create new jobs.

But it is also a serious risk - because the expansion of the corporate geography requires imposing costs.



First is to go to the city you are interested. The trip can bring you a lot of udovolstviya- addition, if you lived in this town before, for a long time, much could change.


Find businessmen who are interested in serviceyour firm. Can you offer them a significant discount - for a new place need to start from scratch. It is important to enlist the support of several influential people - it will launch a "word of mouth", attracting to you customers.


Learn more about your competitors. They can not be underestimated - they are familiar with local realities, have extensive contacts and customer base. Try to establish friendly relations with them - of course, they are unlikely to be looking forward to your endeavor, but even better neutrality of open confrontation.


Find your potential managerbranch. He must have knowledge of the local market - it allows you to not spend months or years at the start. If he is a native of the city, play it your business benefit - potential customers work effect "fraternities."


Only together with the representative leader hiredyou need to look for a place in the office. His knowledge of the city will help select the most appropriate area. The task of selecting personnel are best addressed together, too: so you will be able to evaluate his skills and at the same time show your confidence.


An important step is the preparation of regulations andReporting the transfer rules. Using the corporate CRM can streamline tasking. In addition, you can influence the customer service from the main office in the normal mode.

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